๐Ÿฃ Seasonal Content Brief

Easter Weekend 2026

April 2โ€“5 ยท 9 Clients ยท 12 Posts ยท Complete Scheduling Reference

๐Ÿ“… 33 days away
๐ŸŽจ 12 images generating Feb 27 7 PM
๐Ÿ’ฐ ~$950โ€“$1,150 total boost budget
๐Ÿ“ธ 9 client accounts
โณ

ALL 12 EASTER IMAGES GENERATING TONIGHT โ€” 7 PM EST

Every Easter image is in the retry queue (script bug broke the original run Feb 26). Run at 7 PM EST when Gemini quota resets:

bash growthboss/generate_retry_failures.sh

Easter images are in the middle section of that script. They'll auto-generate alongside 33 other retry images + 17 Canada Day images. Runtime ~75 min total.

๐Ÿ“…

WHEN TO SCHEDULE & BOOST

Images ready: Feb 27 ~8:30โ€“9 PM EST (after retry run completes)
Schedule posts in GHL: March 25โ€“28 โ€” schedule all 12 posts now, boost ads start Mar 27
Gift posts (Apr 2 + Apr 4): Start boost 5โ€“7 days before โ†’ start ads Mar 26โ€“28
Food posts (Apr 3): Start boost Mar 28โ€“30 โ€” impulse buy + grocery planning
Easter Sunday (Apr 5): Organic only โ€” no boost needed

โš ๏ธ SEPARATE HOLIDAY: World Health Day is April 7

The output folder 2026-04-05/ contains World Health Day content (Apr 7) that looks like Easter โ€” it's NOT. Those images (carobium_world_health_day, nutjar_world_health_day, hanes_world_health_day, etc.) are for April 7 and should be scheduled separately. World Health Day brief coming soon.

Key Dates
Today
Feb 27
๐Ÿ–ผ๏ธ Images generate 7 PM
Schedule By
Mar 25โ€“28
๐Ÿ“… Schedule all 12 posts + start boost
Gift Window
Apr 2
๐ŸŒฟ Wednesday โ€” "3 days to Easter"
Good Friday
Apr 3
๐Ÿฏ Food brands + basket gifts
Holy Saturday
Apr 4
๐Ÿ’Ž Last-chance gifts โ€” MAIN PUSH
Easter Sunday
Apr 5
๐Ÿฃ Fashion + Wellness โ€” organic
Master Posting Schedule โ€” 12 Posts
Date Client Post Time Image Status Boost
Wed Apr 2
Gift Teaser Day
Rey Watches 11:00 AM โณ Pending 7 PM $100โ€“150 ๐ŸŽฏ
Wed Apr 2 Dragonfly Accessories 12:00 PM โณ Pending 7 PM $100โ€“150 ๐ŸŽฏ
Good Fri Apr 3
Food + Gift Day
Halifax Honey 9:00 AM โณ Pending 7 PM $75 ๐ŸŽฏ
Good Fri Apr 3 Carobium 10:00 AM โณ Pending 7 PM $75 ๐ŸŽฏ
Good Fri Apr 3 Hanes Hummus 11:00 AM โณ Pending 7 PM $75 ๐ŸŽฏ
Good Fri Apr 3 NutJar 2:00 PM โณ Pending 7 PM $75 ๐ŸŽฏ
Good Fri Apr 3 InOutSnackz 4:00 PM โณ Pending 7 PM $75 ๐ŸŽฏ
Sat Apr 4
โญ MAIN PUSH DAY
Dragonfly Accessories 9:00 AM โณ Pending 7 PM $150โ€“200 โญ
Sat Apr 4 Rey Watches 10:00 AM โณ Pending 7 PM $150โ€“200 โญ
Sat Apr 4 Afromena 1:00 PM โณ Pending 7 PM $75 ๐ŸŽฏ
Sun Apr 5
Easter Sunday
YAA Active 8:00 AM โณ Pending 7 PM Organic only
Sun Apr 5 Nah Joke 10:00 AM โณ Pending 7 PM Organic only
๐Ÿ“‹ Caption Cards โ€” 1-Click Copy
โŒš
Rey Watches โ€” Easter Gift Teaser
April 2 ยท 11:00 AM ยท Boost $100โ€“150 ยท Gift teaser #1 of 2
โ–ผ
Easter Sunday. The box. The bow. The moment she lifts the lid. You've got 3 days to make it a watch she wears for 30 years. โŒš The people who get it right don't wait until Saturday afternoon. They know: a great watch isn't bought on impulse. It's chosen with intention. We still have pieces available for Easter delivery. But not for long. โ†’ Browse the collection. Link in bio.
#ReyWatches #EasterGift #WatchGift #EasterSunday #GiftForHim #GiftForHer #LuxuryGifts #Easter2026 #Timepiece #WatchCollector #HeritageCraft #EasterWeekend #LastMinuteGifts #EasterPresent #MeaningfulGifts #LuxuryWatch #SpringGift #EasterGiftIdeas
๐Ÿ“ growthboss/output/2026-04-02/rey_watches/ry_easter_gift_teaser.png
Post Time
11:00 AM Apr 2
Boost Budget
$100โ€“150
Target Audience
Men 28โ€“50 buying for partners, watch enthusiasts, Toronto/GTA
Ad Headline
"Easter Sunday. Three days. Make it a watch."
๐Ÿฆ‹
Dragonfly Custom Accessories โ€” Easter Gift Teaser
April 2 ยท 12:00 PM ยท Boost $100โ€“150 ยท Gift teaser #1 of 2
โ–ผ
Easter is Sunday. ๐Ÿฃ You still have 3 days to give her something she'll still be wearing in July. Not a chocolate egg she'll forget by Tuesday. Not a candle that smells fine. A piece she picks up off the dresser and thinks of you. Dragonfly custom accessories. Handcrafted. Personal. The kind of gift that doesn't live in a basket. โ†’ Link in bio to browse. Shipping still available for Easter delivery.
#DragonflyCustom #EasterGiftIdeas #EasterGift #GiftForHer #EasterWeekend #CustomJewelry #MeaningfulGifts #Easter2026 #EasterSunday #HandcraftedGifts #LastMinuteGifts #EasterBasket #SpringGifts #WomenGifts #EasterPresent #CustomGifts #TorontoLocal #EasterWeekend2026
๐Ÿ“ growthboss/output/2026-04-02/dragonfly_accessories/df_easter_gift_teaser.png
Post Time
12:00 PM Apr 2
Boost Budget
$100โ€“150
Target Audience
Women 25โ€“45, couples, jewelry fans, Toronto/GTA
Ad Headline
"3 days until Easter. Give her something real."
๐Ÿฏ
Halifax Honey โ€” Good Friday Easter Brunch
April 3 ยท 9:00 AM ยท Boost $75 ยท Good Friday pre-brunch
โ–ผ
Tomorrow is Good Friday. Sunday is Easter brunch. Between now and then: honey-glazed everything. ๐Ÿฏ Ham. Carrots. Hot cross buns. That yogurt parfait she makes that the whole family requests by name. Honey doesn't just sweeten โ€” it deepens. It adds the thing you can't quite name but everyone notices. Raw. Wildflower. From hives that have been doing this longer than you've been cooking. Grab a jar before Sunday. You'll thank yourself at the table. โ†’ Link in bio.
#HalifaxHoney #EasterBrunch #GoodFriday #EasterCooking #WildflowerHoney #RawHoney #EasterRecipes #HoneySeason #HotCrossBuns #EasterMeal #SpringBrunch #EasterWeekend #LocalHoney #ArtisanHoney #EasterBasket #EasterGifts #HoneyLovers #FoodieEaster #Easter2026 #EasterSunday
๐Ÿ“ growthboss/output/2026-04-03/halifax_honey/hh_easter_brunch.png
Post Time
9:00 AM Apr 3
Boost
$75
Audience
Foodies, families, home cooks, Canadian food lovers 30โ€“60
Note
Use REAL Halifax Honey product photo in image
๐ŸŒฟ
Carobium โ€” Good Friday Easter Alternative
April 3 ยท 10:00 AM ยท Boost $75 ยท Chocolate alternative angle
โ–ผ
Every Easter basket has chocolate. Very few have something actually worth eating. Carob doesn't taste like chocolate. It tastes like itself โ€” naturally sweet, rich, zero caffeine, no crash. The thing that chocolate has been pretending to be for 500 years. This Easter, put something in the basket that surprises them. ๐ŸŒฟ โ†’ Link in bio. Easter delivery still available.
#Carobium #CarobChocolate #EasterBasket #HealthyEaster #ChocolateAlternative #Easter2026 #EasterTreats #EasterCandy #PlantBased #DairyFree #HealthySnacks #EasterGifts #NaturalSweets #CarobTreats #SpringSnacks #GoodFriday #EasterWeekend #CleanEating #HealthySwaps
๐Ÿ“ growthboss/output/2026-04-03/carobium/car_good_friday.png
Post Time
10:00 AM Apr 3
Boost
$75
Audience
Health-conscious shoppers, parents building Easter baskets
๐Ÿซ™
Hanes Hummus โ€” Easter Dinner Spread
April 3 ยท 11:00 AM ยท Boost $75 ยท Easter table spread
โ–ผ
The Easter table isn't complete without a spread worth gathering around. ๐Ÿซ™ Hummus is the starter that nobody stops eating. The thing that disappears before the main course arrives. The reason your cousin texts you three days later asking for the recipe. Make your Easter table the one they remember. Hanes Hummus. Real ingredients. Real flavour. Ready for Sunday. โ†’ Find us. Link in bio.
#HanesHummus #EasterDinner #EasterSpread #EasterTable #GoodFriday #EasterMezze #Hummus #MiddleEastern #EasterFood #HolidaySpread #EasterBrunch #SpringDinner #RealFood #FreshHummus #TorontoFood #EasterParty #FoodLovers #EasterWeekend #Easter2026 #EasterRecipes
๐Ÿ“ growthboss/output/2026-04-03/hanes_hummus/hm_easter_spread.png
Post Time
11:00 AM Apr 3
Boost
$75
Audience
Home entertainers, Middle Eastern food fans, Toronto/GTA
๐Ÿฅœ
NutJar โ€” Easter Basket
April 3 ยท 2:00 PM ยท Boost $75 ยท Artisan Easter basket angle
โ–ผ
The Easter basket that actually gets eaten. ๐Ÿฅœ๐Ÿฃ Forget the waxy chocolate that goes straight to the bin. Build the basket they actually want: nut butters that taste like a dessert you made yourself. The jar they're still finishing three weeks after Easter. Almond. Pistachio. Dark chocolate hazelnut. Seasonal specials. All of them embarrassingly good. โ†’ Link in bio. Perfect for Easter gifting.
#NutJar #EasterBasket #EasterGifts #EasterTreats #NutButter #EasterSnacks #HealthyEaster #EasterGiftIdeas #AlmondButter #HazelnutSpread #Easter2026 #GiftForFoodies #EasterCandy #HealthySnacks #CleanEating #FoodGifts #EasterWeekend #SpringSnacking #RealFood #EasterBasketIdeas
๐Ÿ“ growthboss/output/2026-04-03/nutjar/nj_easter_basket.png
Post Time
2:00 PM Apr 3
Boost
$75
Audience
Health-conscious parents, gift buyers, foodies 25โ€“45
๐ŸŒ
InOutSnackz โ€” International Easter Basket
April 3 ยท 4:00 PM ยท Boost $75 ยท Curiosity-driven gift angle
โ–ผ
What if your Easter basket had snacks from 8 different countries? ๐ŸŒ๐Ÿฃ Japanese mochi. Korean honey butter chips. Taiwanese pineapple cakes. Things your family has never tasted โ€” and immediately asks where to get more. The Easter basket that starts a whole conversation. InOutSnackz: rare finds, international snacks, curated for the curious. โ†’ Build your basket. Link in bio.
#InOutSnackz #EasterBasket #InternationalSnacks #EasterGifts #RareSnacks #ImportedSnacks #EasterTreats #SnackBox #EasterGiftIdeas #KoreanSnacks #JapaneseSnacks #EasterCandy #GlobalFlavours #SnackCommunity #EasterSunday #FoodAdventure #EasterWeekend #SnackLover #Easter2026 #TaiwaneseSnacks
๐Ÿ“ growthboss/output/2026-04-03/inoutsnackz/ios_easter_basket.png
Post Time
4:00 PM Apr 3
Boost
$75
Audience
Foodies, millennials, snack enthusiasts, parents wanting unique Easter baskets
๐Ÿฆ‹
Dragonfly โ€” Easter Saturday MAIN GIFT POST โญ
April 4 ยท 9:00 AM ยท Boost $150โ€“200 ยท HIGHEST PRIORITY POST
โ–ผ
Tomorrow morning, she opens it. Make sure it's the one that stops her mid-breath. The piece she holds up to the window because she can't quite believe it's hers. ๐Ÿฆ‹โœจ Custom jewelry doesn't say "I grabbed something last minute." It says: I thought about you when you weren't in the room. Dragonfly Custom Accessories. Handcrafted. Meaningful. The kind of Easter that gets remembered. โ†’ Last chance for Easter gifting. Link in bio.
#DragonflyCustom #EasterGift #EasterSunday #GiftForHer #EasterJewelry #CustomJewelry #HandcraftedJewelry #EasterPresent #MeaningfulGifts #Easter2026 #EasterSaturday #ShopLocal #WomenJewelry #JewelryGift #SpringJewelry #LastMinuteGifts #EasterBasket #TorontoLocal #EasterWeekend2026 #JewelryLovers
๐Ÿ“ growthboss/output/2026-04-04/dragonfly_accessories/df_easter_main_gift.png
Post Time
9:00 AM Apr 4
โญ Boost
$150โ€“200 MAX
Audience
Women 25โ€“45 AND men buying for women, jewelry interest, Toronto/GTA
Ad Headline
"Tomorrow morning, she opens it. Make it Dragonfly."
โŒš
Rey Watches โ€” Easter Saturday MAIN GIFT POST โญ
April 4 ยท 10:00 AM ยท Boost $150โ€“200 ยท HIGHEST PRIORITY POST
โ–ผ
The watch she wears Sunday. And every Sunday after. โŒš Some gifts get put in a drawer. Some get worn to breakfast, to meetings, to her daughter's graduation. To the moment she looks down and smiles at her wrist because she still loves it. That's not a $20 Easter present. That's a Rey Watch. โ†’ Last day for Easter delivery. Browse the collection. Link in bio.
#ReyWatches #EasterGift #WatchGift #EasterSunday #LuxuryGift #WatchCollector #Easter2026 #EasterPresent #GiftForHer #EasterSaturday #LuxuryWatches #Timepiece #MeaningfulGifts #HeritageCraft #WatchOfTheDay #SpringGift #EasterWeekend #LastMinuteGifts #WatchLovers #GiftThatLasts
๐Ÿ“ growthboss/output/2026-04-04/rey_watches/ry_easter_main_gift.png
Post Time
10:00 AM Apr 4
โญ Boost
$150โ€“200 MAX
Audience
Men 28โ€“55 buying for partners, luxury consumers, watch enthusiasts
Ad Headline
"The watch she wears Sunday. And every Sunday after."
๐Ÿ‘—
Afromena โ€” Easter Saturday Fits Preview
April 4 ยท 1:00 PM ยท Boost $75 ยท "What am I wearing tomorrow?"
โ–ผ
Your Easter Sunday look is not going to style itself. ๐Ÿ‘—โœจ Easter is one of three times a year when absolutely everyone shows up โ€” and absolutely everyone is watching. Church. Brunch. The family photo that gets texted to every cousin. You already know what you're wearing. The question is whether it's doing you justice. Afromena. Style for the women who walk in first and stay in the memory longest. โ†’ Link in bio. Same-day pickup available.
#Afromena #EasterOutfit #EasterFashion #EasterLooks #EasterSunday #EasterStyle #BlackFashion #WomensFashion #EasterDress #AfricanFashion #OOTD #EasterSaturday #Easter2026 #EasterFit #SpringFashion #StyleInspo #TorontoFashion #EasterVibes #FashionForHer #EasterShopping
๐Ÿ“ growthboss/output/2026-04-04/afromena/af_easter_fits.png
Post Time
1:00 PM Apr 4
Boost
$75
Audience
Women 22โ€“40, fashion-forward, Black-owned brand supporters, Toronto/GTA
๐Ÿง˜
YAA Active โ€” Easter Sunday / Spring Renewal
April 5 ยท 8:00 AM ยท Organic (no boost) ยท Spring reset energy
โ–ผ
Easter is the original spring reset. ๐ŸŒธ New season. Fresh air. The feeling of shedding whatever you've been carrying since January. Your body remembers this. The way mornings feel lighter. The way you want to move again. The way your mat calling you stops feeling like obligation and starts feeling like relief. Happy Easter from YAA. May your Sunday be as restorative as the season deserves. โ†’ Whether you're celebrating today or just finally exhaling โ€” we're here. Link in bio.
#YAA #EasterSunday #SpringReset #EasterYoga #SpringWellness #HappyEaster #Easter2026 #MindfulMovement #YogaCommunity #SpringMorning #FreshStart #EasterMorning #WellnessJourney #YogaLife #SeasonalRenewal #MindBodySoul #EasterVibes #SpringAwareness #YogaForAll #RestorativeYoga
๐Ÿ“ growthboss/output/2026-04-05/easter_yaa/yaa_easter_sunday.png
Post Time
8:00 AM Apr 5
Boost
Organic only
Strategy
Authenticity play โ€” connection post, pre-brunch slow scroll
๐Ÿ”ฅ
Nah Joke โ€” Easter Sunday Fits
April 5 ยท 10:00 AM ยท Organic (no boost) ยท Easter fashion with attitude
โ–ผ
Easter Sunday and you dressed like that? ๐Ÿฃ๐Ÿ”ฅ Respect. The holiday is just an excuse. The real tradition is showing up and making everyone wonder who invited you. Nah Joke. No apologies. All fits. Happy Easter to everyone who has somewhere to be โ€” and looks good getting there. โœŒ๏ธ
#NahJoke #EasterSunday #EasterFits #EasterFashion #OOTD #EasterLooks #Easter2026 #HappyEaster #StreetStyle #EasterVibes #TorontoStyle #EasterOutfit #FashionForAll #SpringFits #BlackFashion #StyleCommunity #EasterFit #OutfitOfTheDay #EasterSunday2026 #FreshFit
๐Ÿ“ growthboss/output/2026-04-05/easter_nah_joke/nj_easter_sunday.png
Post Time
10:00 AM Apr 5
Boost
Organic only
Strategy
Brand voice post โ€” Easter morning engagement play
๐Ÿ’ฐ Easter Weekend Boost Budget
Date Client Budget Duration Est. Reach Priority
Apr 2 Rey Watches (teaser) $100โ€“150 3 days (Apr 2โ€“4) ~15โ€“22K ๐ŸŽฏ High
Apr 2 Dragonfly (teaser) $100โ€“150 3 days (Apr 2โ€“4) ~15โ€“22K ๐ŸŽฏ High
Apr 3 Halifax Honey $75 2 days (Apr 3โ€“4) ~10โ€“15K Medium
Apr 3 Carobium $75 2 days (Apr 3โ€“4) ~10โ€“15K Medium
Apr 3 Hanes Hummus $75 2 days (Apr 3โ€“4) ~10โ€“15K Medium
Apr 3 NutJar $75 2 days (Apr 3โ€“4) ~10โ€“15K Medium
Apr 3 InOutSnackz $75 2 days (Apr 3โ€“4) ~10โ€“15K Medium
Apr 4 Dragonfly (main) โญ $150โ€“200 2 days (Apr 4โ€“5) ~22โ€“30K โญ TOP PRIORITY
Apr 4 Rey Watches (main) โญ $150โ€“200 2 days (Apr 4โ€“5) ~22โ€“30K โญ TOP PRIORITY
Apr 4 Afromena $75 1 day (Apr 4) ~10โ€“15K Medium
Apr 5 YAA Active $0 Organic Organic only Brand voice
Apr 5 Nah Joke $0 Organic Organic only Brand voice
TOTAL EASTER WEEKEND BOOST BUDGET $950โ€“$1,150 ~134โ€“194K combined estimated impressions
โœ… Easter Action Checklist
๐Ÿฃ G's Easter Execution Checklist
Tonight 7 PM: Run bash growthboss/generate_retry_failures.sh โ€” generates ALL 12 Easter images automatically
Tonight ~8:30 PM: QA check Easter images as they complete โ€” verify each looks right
By March 25: Schedule ALL 12 posts in GHL social planner using the captions + times above
By March 26โ€“28: Set up boosted ad campaigns for Apr 2 posts (Rey Watches + Dragonfly teasers) โ€” 5-day consideration window
By March 28: Set up boosted ads for Apr 3 food posts (Halifax Honey, Carobium, Hanes, NutJar, InOutSnackz) โ€” 2-day impulse window
โญ By March 28: Set up โญ PRIORITY boosted ads for Apr 4 main gift posts (Dragonfly + Rey Watches) โ€” max spend weekend
April 5: Verify YAA + Nah Joke organic posts published โ€” no action needed, just confirm live
Note: World Health Day (Apr 7) content is in the Apr 5 output folder โ€” schedule separately after Easter